A global computer manufacturing company generates a lot of online advertising. Targeting dozens of vertical markets simultaneously requires a comprehensive, unified strategy that must be executed seamlessly across multiple channels. So our client wisely partners with one of the leading online advertising agencies to constantly refine their marketing message.

Naturally, they first turned to this same agency to generate the digital collateral needed to execute many different components of the campaign: the hundreds of email blasts, supporting graphics and website banners. But when they got their first invoice and discovered they were being charged over $200 for every banner graphic, they realized there had to be a better way.

Enter Liaison. We deployed a small creative design team working onsite at our client's offices with a team lead to provide account service and project management. Today, our team is busy churning out high-quality digital files at an alarming pace and at a fraction of the cost - just $12 per website banner ad. That's one-sixteenth of what their strategic agency charges. Now that's high value!